Push Gaming Looks to Unlock New iGaming Markets with Betway Deal

Push Gaming is known for its commitment to tying up deals with leading operators and expanding its global reach. On August 15, 2023, the software provider announced it had secured a milestone deal with Betway, a renowned online casino and sports betting brand worldwide.

The deal will initially cover the United Kingdom and Mexico. Later, the leading online casino brand will deliver Push Gaming's entire selection of online slots to players in all its regulated markets.

Following the agreement, Betway customers can now enjoy the developer's extensive list of online slots, including:

• Razor Returns
• Fat Series
• Big Bamboo
• Jammin' Jars

This deal is definitely a significant milestone for Push Gaming, considering Betway is one of the most respected online casino sites with an expansive global reach. Conversely, Betway will expand its game library with the developer's high-quality casino games with a proven track record in several markets.

The Betway deal is among the several partnerships that Push Gaming has secured this year. In July, Push Gaming sealed a landmark deal with bet365, another respected name in the iGaming scene. Back in May, the company secured the coveted B2B supplier permit in Sweden.

Fiona Hickey, the Director of New Business and Markets at Push Gaming, was thrilled about the new agreement, noting that it was an optimal way to honor the hard work of all the teams involved.

She added:

"Given Betway's position at the top of the industry in a considerable number of markets, it's been fantastic working with them on this integration and I'm sure we'll have many years of success together. Betway's premium platform offers an ever-growing number of players in the exact regions we're growing in so we're thrilled at the prospect of collaborating with such a world-class brand and the opportunities it will bring going forward.”

Anthony Werkman, the Chief Executive Officer of the Betway Group, expressed his pleasure in revealing the company's plans to immediately incorporate Push Gaming's collection of games into several vital jurisdictions.

"At Betway, we strive to bring our customers the finest and most innovative gaming content, and partnering with Push Gaming aligns perfectly with our goal of giving our players more exciting games to enjoy," he continued.